Opalforce — Growing Practices. Digitally.

Advertising privacy

We use advertising measurement to understand visits from ads. Our existing Facebook pixel shares page visits with Meta. Our new ChatGPT Ads pixel shares page-view events with OpenAI when the checks below allow it. These services may use this information for ad measurement and ad performance.

The OpenAI pixel uses your site origin, visit time, browser and network information, and advertising identifiers. Its first-party cookies include __oppref (up to 30 days) and __obref (up to 365 days). We do not send chat messages, call audio, form details, or booking confirmations through this pixel. Automatic customer matching must be disabled before it runs.

We show no consent banner. The new OpenAI pixel stays off in regions requiring consent, whenever we cannot determine your location, and when your browser signals Global Privacy Control or Do Not Track. Ad clicks and impressions can still count. The existing Facebook pixel is separate; this new regional restriction and control apply only to the OpenAI pixel.

You can stop OpenAI advertising tracking below. Your refusal is saved in this browser and applied to other open tabs. OpenAI’s advertising cookies are removed when the loaded pixel receives the refusal. Clearing browser storage may remove your saved choice.

Cookie settings

Stella separately sends messages and call audio to OpenAI to power the front-desk demo. Do not share real patient or health details.

Questions or requests about your information: growth@opalforce.com. Read OpenAI’s privacy policy and Meta’s privacy policy.